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Genpact provides services to leading companies in the consumer packaged goods (CPG) and retail industry with clients that include top Fortune 500 FMCG companies, grocery and ingredients manufacturers, leading confectionery and beverages producers, and global retailers.

With the acquisition of Symphony Marketing Solutions—which brings more than 10 years of their deep domain expertise in the CPG/Retail areas for the US and European markets along with deep brand, product, consumer, market knowledge and process expertise in coding, integration and delivery—Genpact provides Analytics & Research solutions to the top FMCG companies globally.
In a volatile market with competition and shifting consumer behavior, generating revenue growth for a CPG-Retail company boils down to focusing on consumer trends and increasing productivity accordingly, while keeping a tab on internal costs. Genpact manages business processes to help curb remote costs with analytics that provide accurate forecasting solutions. Besides, Genpact’s prowess in managing Customer Care services is a sure shot solution to retain and enhance customer loyalty.

Service Offerings
Genpact’s focused IT, targeted Analytics and Reengineering use the rigor of Lean and Six Sigma to provide end-to-end process solutions that help CPG-Retail organizations free-up resources and focus on core business issues to increase productivity and revenue growth.

CPG-Retail companies can majorly benefit from Genpact’s Finance & Accounting solutions to increase cash flows and decrease working capital. We have a custom-built Order to Cash platform with exclusive sub-processes such as Order to Bill, or Bill to Cash for credit to order management, billing, cash application, collections, payment processing, reporting and cash forecasting managed through sophisticated tools and applications.

Genpact’s Procurement and Supply Chain practice also offers solutions to manage end-to-end supply chain with Sourcing and Procurement to Logistics Fulfillment and Forecasting and Planning. We also offer ERP implementation, IT Infrastructure management, Help Desk, HR Services and Customer Care services to build customer loyalty—especially for the CPG-Retail industry where customer satisfaction is of paramount importance. Browse through our entire solutions portfolio here.


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Related Press Releases
Genpact Acquires Symphony Marketing Solutions: Strengthens its Leadership in Analytics & Research and Data Management, adds Vertical Domain Expertise in Retail, Pharmaceuticals and Consumer Packaged Goods
 
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