ESG: Three ways CFOs make an impact beyond the numbers

Finance has a strong role in meeting a company's environmental, social, and governance goals.

Mike Marshall, group financial controller at Brambles, a supply chain logistics company, and Daniel Quint, CFO at recruitment firm Staffline, share three key ways that finance can help their businesses deliver sustainability.

The CFO's unique position allows them to integrate ESG factors into their company's strategies, making business not just about profit but also about positive impact.

Strategic impact

CFOs use their financial insight to identify opportunities where sustainable practices can save money and open new revenue avenues. This strategic approach embeds ESG into the heart of business operations, helping to make it a key focus.

Risk management

CFOs also look at the broader picture, identifying risks related to environmental and social issues. From reducing emissions to advocating for ethical labor practices, they help the company protect its reputation and meet regulatory standards.

Engaging investors

As more investors prioritize responsible business practices, CFOs are crucial in communicating how their companies are committed to sustainability. Clear ESG reporting efforts help build trust from stakeholders like investors and can boost the company's value, attracting further investment.

Supporting innovation

Investment in green technology and sustainable business practices often starts with the CFO. Their financial insights and strategies can champion projects that meet environmental standards while also leading the industry towards greater sustainability.

In sum, CFOs are key to making sustainability a big part of business success. They extend their impact far beyond the financials, helping their companies thrive responsibly in a changing world.